Tuesday, May 12, 2009

White Paper: Mobile Marketing for Casinos

LM Comment: White paper outlines some ideas for how SMS, or text messaging, can be used to boost business It explains the benefits of text messaging, how casinos can use the medium in their marketing campaigns, and how SMS can help casinos both retain current customers and acquire new ones.
Mobile Marketing for Casinos Mobile Marketing for Casinos Lottery Marketeer White paper outlines how SMS, or text messaging, can be used to boost business in light of the challenges facing the casino industry today. It explains the benefits of text messaging, how casinos can use the medium in their marketing campaigns, and how SMS can help casinos both retain current customers and acquire new ones.

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