Tuesday, September 15, 2009

MGM Grand at Foxwoods Unveils iPhone Application

September 11, 2009: summarized from Casino Journal -- MGM Grand at Foxwoods has announced its foray into the consumer technology space with the impending launch of a mobile application that will live on Apple’s iPhone platform. The application is under development and will be released to Apple in the coming weeks. It is expected to be available to consumers later this fall.

“We are very excited to launch an MGM Grand at Foxwoods-branded iPhone application that brings us new ways to reach our loyal consumers,” said Michael Speller, president of Mashantucket Pequot Gaming Enterprises. “Our goal is to continuously dazzle our guests with cutting-edge gaming and entertainment, and this state-of-the-art technology is the latest example of that. This application will help us promote our world-class offerings, from entertainment to dining, nightlife to spa, gaming to golf, and everything in between while affording our customers the opportunity to interact with our brand in a unique and compelling manner.”

This first-ever branded application in the casino gaming category will boast a “game play” feature, allowing users to try their hand at an MGM Grand at Foxwoods-themed games using ‘play money.’ The game will simulate all the sights and sounds of an actual casino, creating a virtual environment that will immerse consumers in the MGM Grand at Foxwoods experience.

Another element of the application is the “resort experience” feature, which gives users the opportunity to take in-depth property tours, complete with virtual visits to hotel rooms, restaurants, retail shops, spas and more. This element will also provide users the opportunity to book spa appointments and receive tutorials on how to play the various table games that are offered at the property.

More at: http://bit.ly/jqDAW

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